Nielsen Tickets

Nielsen Ticket Information

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music ratings

Nielsen is a global market research firm that provides data and insights on consumer behavior across various industries, including the music industry. In relation to classical music ratings, Nielsen has been instrumental in gathering data to measure the popularity and relevance of this genre to different demographic groups.

One way Nielsen measures classical music ratings is through its SoundScan service, which tracks music sales and streaming data. Nielsen also conducts surveys and focus groups to gain insights into listeners' preferences, habits, and attitudes towards classical music.

Classical music is a complex genre with a rich history, diverse styles, and a broad range of artists and composers. Therefore, Nielsen's efforts to quantify classical music ratings can be challenging. However, Nielsen has developed categories to help classify classical music and track its performance.

For example, Nielsen divides classical music recordings into categories such as orchestral, chamber, vocal/instrumental and opera, highlighting the diversity within the genre and providing a comprehensive view of its popularity.

According to Nielsen's latest report on classical music, the genre continues to attract a significant audience of all ages, with growth in streaming platforms. In 2020, classical music garnered 1.2% of total U.S. album consumption. With releases from artists like Ludovico Einaudi and Max Richter, the modern-classical subgenre also saw massive gains in 2020 compared to other classical subgenres.

These findings show that classical music is still relevant today, and it will continue to appeal to new audiences in the future with innovative approaches to making classical music part of popular culture.

In conclusion, Nielsen's efforts to measure classical music ratings have yielded essential insights into the genre's popularity and relevance. By developing categories, collecting data, and tracking trends, Nielsen has provided a valuable resource for classical music lovers and the music industry as a whole. Classical music may be hundreds of years old, but with the help of companies like Nielsen, it will remain a vital part of our cultural landscape for many years to come.